Play by your own rules

Listen to your users more than the press. Don’t get sucked into the gravity hole between you and your competition. Ruthlessly run your own path, not someone else’s. – Josh Williams

An excerpt from an insightful piece by Gowalla’s co-founder on how he let the competition and the press shape his startup’s priorities. A must read for anyone building a product.

I see it also as a classic case of letting “vanity metrics” drive decisions rather than focusing harder on rate-based metrics that might lead to the kind of breakthrus he alluded to in his piece (e.g. Instagram).

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