Yesterday eBay launched a new marketplace for buying environmentally friendly and fair-trade goods from all over the world called World of Good.
In the same way you know the groceries at Whole Foods are sourced from vendors who practice environmentally sound and labor friendly practices, this site provides a “Trustology” on every seller which helps you as a buyer make a sound choice. By buying goods on this site you know that you’re supporting people making a living wage or artisan’s in the third world proudly practice their craft.
Congratulations to my friend and classmate Robert Chatwani who’s the “founder” and GM for this effort as well as Seema Shah and Myra Liu who led the design of it.